Villa Franca

Positano, Italy

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Welcome to Villa Franca, a five-star hotel on the Amalfi Coast, set high on a hill overlooking the bay. A peaceful enclave just paces away from Positano town center and within easy reach of two nearby beaches (Spiaggia Grande and Spiagga Fornillo), our hideaway villa-style retreat enjoys an unabashedly romantic setting that is both centrally located and yet utterly secluded.


Perfectly situated on a hill between the craggy cliff tops and the glinting Mediterranean Sea, HVF Villa Franca Positanois romantic Italy at its most ravishing. With the picturesque cobbled piazzas of Positano and two blissful beaches just steps away, this stylish hilltop retreat offers the chance to check out from reality and absorb the glamor and gorgeousness of the ever-enchanting Amalfi Coast.


A cool calm envelops this Italian idyll where bewitching coastal beauty dominates the window views and pines and citrus scent the air.

A MIX OF DESIGN AND CONTEMPORARY ART, white is the dominant color in all our designs, and each room has generous windows that allow sunlight to flood into the space. Each room also comes with a balcony or a terrace offering spectacular views of the Amalfi coastline, the rich blue sea, and the charming cobbled streets of Positano.

Whether dining on the restaurant terrace, sipping a cocktail by the rooftop pool or getting pampered in the spa, HVF Villa Franca Positanoexudes authentic Italian elegance. Once a private residence, this boutique hotel has been artfully refashioned.


Its airy and bright luxury suites draw inspiration from the surrounding environment, with locally made majolica tiles helping to incorporate a sense of spirit and place into the setting. What’s more, the depth of service offered by the staff continues to set hospitality standards for the region.


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Dramatic, deluxe and more than a little dashing, Positano is the Amalfi Coast's front-cover splash, with vertiginous houses tumbling down to the sea in a cascade of sun-bleached peach, pink and terracotta.

Look beyond the facades and the fashion, however, and you will find reassuring signs of everyday reality: crumbling stucco, streaked paintwork and even, on occasion, a faint whiff of drains. There’s still a southern-Italian-holiday feel about the place, with sunbathers eating pizza on the beach, kids pestering parents for gelato and chic signore from Milan browsing the boutiques.

Positano is a popular destination for couples looking for a romantic getaway as well as families and groups stopping through on day tours. If you would like to spend a few days in this magical town, here are a few ideas to get you started.

Positano Art Gallery - If you love art, there are a handful of little art galleries in the city center that you can check out.


When you are wandering around the streets of Positano make sure you visit some of them. Most of the art galleries in Positano open around 10 am and stay open till sunset.

Positano Shopping - In the village center, there are tons of cute clothing boutiques, ceramic shops, souvenir shops, and art galleries.

Path of the gods - The Path of the Gods or in Italian, “Sentiero Degli Dei,” is a spectacular walking trail on the Amalfi Coast that ends in Nocelle, above Positano.

Your Flight

The nearest local airport to Villa Franca is Naples International Airport (NAP).  We operate a varied fleet and your specific aircraft type may vary from city to city.    We offer a range of private jet aircraft as well as turboprops and your Travel Planner will discuss your specific requirements at time of enquiry. 

For short hops in and around Europe we recommend our Cessna Citation CJ2 Light Jets.

Private flying offers a host of benefits both from a convenience point-of-view as well as health & safety.  To learn more about our Health & Safety Policy and Procedures, please Click Here.


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Our Journeys by Private Jet are all tailor-made from an airport near you so please contact us for pricing using the form below. 

We are also able to plan and book your trip without a private jet so if this stunning property ticks all your boxes, do get in touch for a holiday quotation. 

Current Accommodation Rates are below.

Room Type
01 Jun - 30 Sep 21
01 Oct - 15 Oct 21
16 Oct - 31 Oct 21
HVF Master
EUR 3 630.00 prpn
EUR 3 190.00 prpn
EUR 2 255.00 prpn
Junior Suite
EUR 3 190.00 prpn
EUR 2 805.00 prpn
EUR 1 980.00 prpn
Terrace Room
EUR 2 695.00 prpn
EUR 2 475.00 prpn
EUR 1 595.00 prpn
Studio Room
EUR 2 200.00 prpn
EUR 1 980.00 prpn
EUR 1 210.00 prpn
HVF Room
EUR 1 980.00 prpn
EUR 1 705.00 prpn
EUR 990.00 prpn
Deluxe Room
EUR 1 595.00 prpn
EUR 1375.00 prpn
EUR 880.00 prpn
Superior Room
EUR 1 320.00 prpn
EUR 1 100.00 prpn
EUR 715.00 prpn
Classic Room
EUR 935.00 prpn
EUR 880.00 prpn
EUR 550.00 prpn

Rates are per room per night  for two guests sharing and include breakfast and complimentary Wifi.  Rates exclude City Tax   

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